
Starting a New Business at 55
Diving into the world of medicinal mushrooms and their remarkable benefits has been a thrilling journey for me, the founder of West Wolf Medicinals. I believe it's never too late to pursue your dreams, especially when they revolve around something as impactful as harnessing the power of nature for our well-being. Join me as I share my personal insights and experiences in the realm of health and wellness, focusing on the transformative potential of fruiting body mushroom supplements to elevate your health and vitality.
At 55, I am finally doing what I’ve wanted to do since I was 18. These days, instead of waking up to face a day of managerial nightmares or Ground Hog Day events, I wake up in the morning knowing everything on my to-do list is my own. In the morning, I hike with my dogs, maybe in the mountains or just along the creek behind my house. Later, I might make products in the facility, write a blog, or meet with my husband and our mentors to talk about strategy and vision. Maybe I’ll spend the afternoon making calls and doing the actual work of selling mushroom supplements — but then again, I might decide to spend it on the farm, digging in the dirt and growing veggies. The point is I am finally living for myself. I feel happy. I feel excited. I feel challenged. People are afraid of making a career pivot late in life because they think, I put in so much work already — it’s too late. But I’ve learned taking a few steps back in order to move forward is not only okay; it’s also exciting. For me, starting a mushroom brand now is already paying off in happiness.
My love for nature and its complexity and possibilities began when I left NYC and visited the Rocky Mountains in Colorado as an 18-year-old.
Health and education were instilled in me from childhood by my mother. She wasn’t a Jane Fonda, but she played tennis several times a week. On weekends and all summer, we would go as a family to the courts, and later I went to the track and field to run, play, and compete. It instilled in me the value of listening to your body and being healthy, strong, and active. I was sent to the most prestigious private high school in our district to access a better education to compete in corporate America (whether this ended up being true is debatable!).


